Jessica Lovell
Creative
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Harmless Harvest launches a yogurt

No need to pinch yourself, because this isn’t a dairy-free dream. It’s real. Meet the yogurt that’s made from coconuts and will take your tastebuds on a mind trip. We launched this new product innovation with otherwordly special effects in a series of :15s and scaled our campaign through our highly directed approach with influencers.

Harmless Harvest — Coconut Arches :15 Second

Harmless Harvest x Maris Jones — The Transformation :15 second

Harmless Harvest — Lava Lamp :15 Second

Harmless Harvest x Maris Jones — Space :15 second

Harmless Harvest — Glitterfall :15 Second

Harmless Harvest x Maris Jones — The Call :45 second

Harmless Harvest —  Kelli Butler Clouds :15 second

Harmless Harvest — Kelli Bulter Blast Off :15 second

Harmless Harvest — Kelli Butler In-Store :15 second